Christmas 2020 came with many restrictions. In lieu of being able to have a full photoshoot for their Christmas campaign, John Lewis commissioned a portion of their imagery to be entirely CGI.
Everything in the scene has been created in 3D to match products in the John Lewis range.
Client: John Lewis
Ad Agency: Adam and Eve DDB
Design Agency: King Henry
Design: Scott Silvey & Paul Knowles
Artwork: Sam Stabler
3D and Retouching: Charlie Townsend & Me
Ad Agency: Adam and Eve DDB
Design Agency: King Henry
Design: Scott Silvey & Paul Knowles
Artwork: Sam Stabler
3D and Retouching: Charlie Townsend & Me
